PRIVACY POLICY

PRIVACY POLICY

This Privacy Policy describes how 71andUp.com (collectively, “71 and Up,” “we,” “our,” or “us”), uses and shares information about you.

HOW WE COLLECT INFORMATION ABOUT YOU

We collect this information when you provide it to us, for example, when you visit our website and sign up to receive emails and / or text messages, or choose to receive other information from us.

We may also automatically collect certain information when you use 71andUp.   For example, we collect information about the devices you use to connect to our services (such as the IP address of your computer or numeric identifier of your mobile device) and about how you use our website (such as what time you visit our websites and what types of content you are interested in). We, and our advertisers and ad servers, may also collect information outside of 71andUp to measure the success of our advertising campaigns. We may combine the information we collect with additional information from other third-party sources.

HOW WE USE INFORMATION ABOUT YOU THAT WE COLLECT

We may use the information that we collect for a variety of purposes, including to provide 71andUp; to respond to your inquiries and customer service requests; to provide, maintain, and improve our products and services; to communicate with you about marketing campaigns, travel alerts and initiatives.

If you register for email or if you provide your email address to us, we will send you emails about a variety of topics such as events, new products, special sales, promotional offers and giveaways from our affiliates or other selected business partners.

Our website also uses third-party analytics vendors such as Google Analytics. We and our third-party vendors or partners use analytics data for a variety of purposes such as to improve the design and content of our websites, to help us learn things like what pages are most attractive to all of our visitors and what promotions visitors like to see, and to gauge the success of our advertising campaigns.

HOW WE SHARE INFORMATION ABOUT YOU THAT WE COLLECT

We do not disclose the information we collect to third parties, except as described in this policy:

• To companies that sell and / or provide services on our behalf and have agreed to use your information only for the purposes we request.
• To our subsidiaries and affiliates and certain non-affiliated partners for content  and marketing purposes.
• To other selected reputable companies, we may disclose your name, postal address, and product interests so that they or others can mail you information that may interest you.

We may disclose de-identified or aggregated information to third parties at our discretion.  71andUp or our offerings on social media platforms may include commenting, forums, sharing, or other similar features. Information that you provide using these features may be available to other users or the general public.

YOUR CHOICES ABOUT HOW WE USE AND SHARE INFORMATION ABOUT YOU THAT WE COLLECT

There are several ways you can control our use of your information in connection with marketing and promotions, including if you decide you would like to stop hearing from us.

To remove your name from our lists by sending us an email, that in the SUBJECT line reads REMOVE ME. 

Please contact us as set out in the “Contact Us” section or by email to  Samantha@71andUp.com

COOKIES, WEB-BEACONS AND OTHER SIMILAR TECHNOLOGY

We may use “cookies,” “web beacons,” and other similar technologies to collect information in connection with 71andUp and our advertisements. A “cookie” is a text file that helps distinguish your browser from others and enables us to serve you better. For example, we use cookies to save products in your shopping cart while you browse our websites and to measure the effectiveness of our marketing and advertising campaigns. 

Similarly, a “web beacon” is a technology that can recognize specific cookies and convey information about your browser. We may also use technologies, such as our own cookies, to provide you with personalized online display advertising tailored to your interests.

Some browsers accept cookies automatically. You may be able to set your browser to reject and/or delete cookies. For instructions, check your browser’s technical information. However, if you reject or delete cookies, this may disable or interfere with features of 71andUp, or other websites you visit.  We recommend that you leave cookies “turned on” so we can offer you a better shopping experience on our sites.

INTEREST-BASED ADVERTISING

We may work with third-party advertising companies that collect and use information about your online activities across websites and mobile applications over time, in order to deliver more relevant advertising when you are using 71andUp and elsewhere on the Internet. This practice is known as interest-based advertising, to learn more about Internet Based Digital Advertising, we suggest you reserach your inquiry. 

Note.   By electing to opt out will not stop advertising from appearing in your browser or applications. It may make the ads you see less relevant to your interests. If you delete, block, or otherwise restrict cookies or use a different computer, mobile device, or Internet browser, you may need to renew your opt-out choice.

THIRD PARTIES AND SOCIAL MEDIA PLATFORMS HAVE THEIR OWN POLICIES

Our websites may contain links to third-party online properties. Such third parties have their own policies that govern their collection, use, and disclosure of information. We suggest that you read their privacy policies to learn about their practices.

Social media provides tools that many of our customers use and enjoy, and we include links to various social media platforms on our websites. If you interact with these social media tools through our websites, your experience on those social media sites will be governed by the privacy and other policies of those sites. The privacy settings you have chosen on those sites will determine the degree to which your information is made public. We therefore encourage you to choose your privacy settings on those sites accordingly.

INTERNATIONAL TRANSFER

We are based in the U.S. and the information we collect is governed by U.S. law. If you are accessing 71andUp from outside the U.S., please be aware that information collected may be transferred to, processed, stored, and used in the U.S. and other jurisdictions. Data protection laws in the U.S. and other jurisdictions may be different from those of your country of residence. 

Your use of our website, 71andUp, or decision to provide information about your contact information, therefore constitutes your consent to the transfer to and from, processing, usage, sharing, and storage of information about you in the U.S. and other jurisdictions as set out in this Privacy Policy.

CALIFORNIA AND VIRGINIA RESIDENTS’ PRIVACY RIGHTS

California and Virginia residents have certain rights under state privacy laws with respect to personal information we collect. If you are a resident of these states, this section of the Privacy Policy contains disclosures required by law and explains rights that may be available to you.

Personal Information We Collect, Disclose for a Business Purpose, and Sell. Please note that the definition of “sale” under the California Consumer Privacy Act, as amended (“CCPA”) includes disclosure of personal information in exchange for anything of value. The CCPA’s definition of “sharing” means disclosure of personal information for online targeted advertising. Our use of the terms “sell” and “share” below generally refers to these California definitions.